It’s been a busy week for the blockchain industry, with adoption taking center stage once again. Global giants launched blockchain initiatives, seeking to take advantage of the technology to stay competitive. The week also gave renewed hope for a crypto ETF, with the SEC deciding to review the Bitwise ETF application. More exchanges and wallets also started supporting Bitcoin SV (BSV) this week, in line with the continued adoption of the leading cryptocurrency.
You will now be able to follow your salmon, from the egg to the store using blockchain. This is after Cermaq, a subsidiary of Mitsubishi, revealed this week that it had launched a project that puts salmon on the blockchain. The Norwegian firm’s blockchain-certified salmon will be sold by French retailer Labeyrie initially.
Lamborghini is also turning to blockchain for car authentication. The Italian luxury carmaker will use Salesforce blockchain to streamline the reselling process, improve its customers’ experience and maintain the value of its vintage cars. And while Lamborghini upgrades their sales processes, Hahn Air is taking blockchain to the skies, announcing this week that it would issue its tickets on the blockchain. The airline touted the project as the first time that air tickets have been issued using the technology.
Still in Europe, the Dutch soccer association is trialing a blockchain-powered ticketing app in one of its matches. The Royal Dutch Football Association (KNVB) seeks to use it to combat ticket counterfeiting and black market sales. In the neighboring Germany, Deutsche Boerse successfully traded tokenized shares against cash tokens with Swisscom in a proof-of-concept. The PoC involved a number of banks, including the Swiss National Bank and aims to prove the efficiency of blockchain in the securities market.
Over in China, one of the country’s provinces revealed this week that it had processed close to $6 billion via a blockchain-powered medical billing system. Zhejiang province…