It’s Time to Go Green With Your Investments

  • Every year on April 22, we celebrate Earth Day, the worlds most significant environmental movement.
  • Besides recycling, you can go green by investing more responsibly.
  • Sustainable investing is an easy way to have a positive impact on the world.

Everywhere in the world, we celebrate Earth Day on April 22 to show our support for environmental protection. A lot has changed since the first Earth Day 50 years ago.

Earth Day is a good time to wonder what we can do concretely to make the world a better place.

Go Green For Earth Day With Sustainable Investing

You can go green in many ways, including with your investments. You can support companies that preserve the environment and act in socially responsible and ethical ways through sustainable (or socially responsible) investing.

Sustainable investing involves screening investments based on environmental, social, and governance (ESG) criteria, which is a set of standards used to classify companies.

A few examples of ESG criteria. | Source: Morningstar

Sustainable investing enables you to invest in companies whose values, behaviors, and beliefs best match up with yours. You may choose not to invest in tobacco or nuclear companies and buy shares in solar energy firms instead.

Sustainable Companies Have a Positive Impact

True business sustainability isn’t just about minimizing negative environmental and social impacts but is also about creating positive ones. Sustainable companies actively contribute to the world’s sustainability problems. Starbucks (NASDAQ:SBUX) and Apple (NASDAQ:AAPL) are two good examples.

Starbucks will eliminate plastic straws by 2020 and aims to develop fully compostable and recyclable cups by 2022. It also wants to operate 10,000 greener stores (using wind and solar energy) globally by 2025. More than 99% of Starbucks coffee is ethically sourced. The coffee maker commits to donating 100% of unsold food back to the community.

Apple has the goal of making without taking. Almost all the…

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