A massive Bitcoin ad campaign has launched in the heart of Hong Kong’s financial district, featuring three Bitcoin trams and 20 matching billboards. It is a community initiative coordinated by the Bitcoin Association of Hong Kong, an organization with more than 5,000 members.
The Bitcoin Tram Campaign
The Bitcoin Association of Hong Kong announced Friday the start of a massive bitcoin awareness initiative called the Bitcoin Tram campaign. Various ads are scheduled to run between Sept. 11 and Oct. 8. During that time, three doubledecker bitcoin trams of various lines will cruise the east and west tracks on Hong Kong Island, each plastered with the Bitcoin logo.
“The educational campaign is an initiative from the Hong Kong Bitcoin community,” explained the Bitcoin Association of Hong Kong, emphasizing that “The campaign is financed with donations from the community.” With the goal to foster and promote bitcoin and its technology in Hong Kong, the association has more than 5,000 members and has held more than 250 events. Its website details:
The Bitcoin Tram campaign has the goal of matter-of-factly discuss the risks and merits of Bitcoin, especially in the context of ongoing financial and economic changes.
The trams are accompanied by 20 billboards in matching design. The billboards outside Chater Garden are being displayed from Sept. 11 to 24, and various billboards on Hong Kong Island are displayed from Sept. 11 to Oct. 1.
There are five different billboard ads. One says: “Warning: Your bitcoin are your responsibility. There will be no bailouts or quantitative easing. You can verify the total supply of bitcoin with your home computer on the blockchain.” Another ad says: “More U.S. dollars have been printed in 2020 than were in existence in 2009. There will only ever be 21 million bitcoin.” The third message reads:…