“Data breaches continue to make headlines around the world.” Verizon’s 2019 Data Breach Investigations Report, issued Wednesday, was direct and to the point. “No matter what defensive measures security professionals put in place, attackers are able to circumvent them. No organization is too large or too small to fall victim to a data breach… Regardless of the type or amount of your organization’s data, there is someone out there who is trying to steal it.”
Well, maybe and maybe not. Clever threats require clever solutions, and one organization that claims to have designed just such a solution is the Tide Foundation. No data breach hits harder than a largescale, public compromise of consumer names, contact details and financial records. And this is where the non-profit’s technology aims to step in. First, to prevent companies breaching consumer data by denying them indiscriminate access on any level, and, second, to rebalance the commercial value of the data itself by compensating consumers when their data is monetized – if they actually want it to be monetized.
Tide is so confident in the quality of their tech that they have issued a challenge, “come hack us if you can,” they have said, and we’ll be forced to rethink. “The callout is asking for anyone in the blockchain, security or wider developer community to have a play, have a crack and test our claim,” co-founder Michael Loewy told me. “It’s truly an unbreakable encryption standard. We’d be equally happy if a contribution from the community helps us improve the standard. To put our money where our mouth is, we’ve placed a Bitcoin behind our protection, so if anyone gets through it’s there for the taking.”
The challenge can be found here. Tide has stored the details of a single Bitcoin in “the simplest website setup possible, in a database record behind a web server.” If you can break in with the correct username and password, you get the Bitcoin and the bragging rights. Tide has…