Contrary to an announcement made by Bitcoin cashback company Lolli, e-commerce giant Alibaba says it has no partnership with the platform.
Lolli announced on China’s Singles Day that its app now allows Alibaba shoppers to earn Bitcoin rewards.
According to a report by CoinDesk, however, Alibaba representatives are denying the partnership. Additionally, Alibaba clarifies that it does not support payments in BTC.
We’re excited to announce that we just partnered with Alibaba on Singles Day (11/11), the biggest shopping day of the year! 🛍
Lolli users can now earn 5% bitcoin back on millions of products. 🎉
Read more on the Alibaba x Lolli partnership here: https://t.co/CGX8ecoUND
— Lolli 🍭 (@trylolli) November 11, 2019
An Alibaba representative tells CoinDesk,
“One ofcontractors hired a subcontractor who brokered an affiliate marketing program with Lolli. This was done without the knowledge of Alibaba.com. contractor is terminating the relationship with the subcontractor who was working with Lolli. As a result, Lolli should no longer promote or bring traffic to Alibaba.com.”
Lolli’s head of communications, Aubrey Strobel, says Alibaba.com trialed the platform for 24 hours during the Singles Day campaign which drew attention as shoppers broke records and the day’s marketing event, an entertainment extravaganza featuring Taylor Swift, sparked global attention. Shortly thereafter “the partnership” was deactivated.
In a statement reviewed by CoinDesk, Strobel writes,
“It seems as though there was a miscommunication on Alibaba’s end and while that’s unfortunate, we look forward to the possibility of working with Alibaba.com again in the future. In the interim, Alibaba Group’s AliExpress is still live on Lolli.”
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